Thursday, February 5, 2009

Learning 2.0 Masterclass


Innovation
Originally uploaded by Vermin Inc

The first day of Masterclass Learning 2.0 with Helene Blowers, has been an informative and interesting day. I have spoken to people in the group from public, TAFE, specialist and academic libraries. From this group discussion has ensured including our experiences and ideas for where to head for the future.

I have learnt about changing my thinking and changing the thinking of library staff and the organisation. We need to look at the idea that the web presence of the library is not another branch of the library but an extension of the library that the customers use. We need to assess what our community is? Community is not just the people that walk through our front doors, it is not just the people who live in our shire it is also the community that we grow through our web presence.

Library 2.0 is the way of the future but the way of future does not have to dictate that we implement every technology out there. Change is good but change for change sake is not part of the plan. We need to make changes that will empower the customers experience but still have a purpose for the change in the library as well.

We need to explore how we communicate with customers and what we communicate with the customers. We don't know exactly what customers wants and needs from a library service why not ask them? Why not put out there what we are working on and investigating and ask for comments? Why not harness the information that customers can provide and use it to our advantage?

Tools are available that we should be looking at to examine what people are saying about us on the internet. This could be used to show the organisation what customers think of our service, what they saying about our service or what they want to change about our service.

2 comments:

Intrigued said...

Yes that's so true. No point giving them what we think they should have. Much better to design for their needs and expectations. At Online 2009 one of the strong messages coming through is the need to personalise services.

The RA Vault said...

I enjoyed reading your article and think we should look at getting users ideas.